Jurys Inn Brighton Waterfront

The Story

Situated just minutes from Brighton Pier, the Jurys Inn Waterfront Hotel offers unrivalled views over Brighton beach and beyond. Ulster Carpets was delighted to have been called upon to provide luxury carpet for all areas of the hotel as part of their £5.6 million refurbishment. Bespoke woven axminster carpets were designed and manufactured for the public areas including the Atrium bar and Seaview Lounge, while a practical yet stylish tufted carpet was produced for the bedrooms by Ulster Carpets’ own Danish company danfloor.

Ulster’s designers drew inspiration from the picturesque surroundings to create the striking designs which echo the natural elements of the coast. Varying shades of blue and sandy browns have been used throughout, using layered designs to create depth and movement reflecting the different textures found across the coastline such as sea, sand and pebbles.